Running a Successful Destination Business Event Announced

17th July 2025. 10:30m – 1:00pm

Leek Town FC, Macclesfield Road, Leek, Staffordshire, ST13 8LD

If you are running a hospitality, leisure, tourism, or accommodation business in Staffordshire, it's worth considering attending this free event hosted by Staffordshire County Council and Staffordshire Chambers of Commerce.

This event offers an opportunity to hear from leading voices in tourism and business development. You'll hear tips on how to attract new customers, improve the visitor experience, and grow your business. The event will also provide an up-to-date overview of Staffordshire’s tourism economy — and what it means for your business now and in the future.

Speakers include:

Charlotte Cain, Staffordshire Investment Agency Manager – an overview of the Staffordshire visitor and tourism economy and what role Staffordshire County Council plays in supporting and growing this economic activity.

Frances-Marie Hitchen, lecturer in Visitor Attractions, Tourism, and Events Management at University of Staffordshire – Talking about the course offer from the Staffordshire Business School and her particular interest in business ethics and CSR within Visitor Economy and how this has an impact on customer engagement.

Clare Brookes – Regeneration manager at Staffordshire Moorlands District Council – how SMDC help to promote the visitor economy in the Staffordshire Moorlands and practical tips on using the new website etc.

Book your place here

Running a Successful Destination Business Event Announced - 23.6.25